Photography is my passion. It is a way of expressing who I am, especially when I have a camera in my hand. I continuously strive to capture the moment of excitement, beauty or sheer energy at that instant.

Who I am is what I am. I make every effort to be  professional in what I do, yet remain a student at all times, learning and absorbing from others.  As a professional photographer, I can honestly say that I love what I do. Capturing the expression or true personality of each person or subject gives me a thrill, not only during the session but when  delivering the final image.

I work hard to keep my clients comfortable during our session together and my clients have remarked that I have patience when working together. I do not believe in rushing, I believe in trying to make each photography session one a client would remember and only as a positive experience. I believe in making the best out of any situation by capturing any given moment, especially since that particular moment that can never again reoccur.

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                                                                                                                                    © Joe Berish Photography   -  - The Berish Family

I grew up as one of three children in a great family in Plymouth, PA, a little town outside of Wilkes Barre, PA.  My mother and father were always supportive in all that I did.  Growing up, my dad always had a camera in his hands so I guess you can say, like father, like son. A few years after graduating from college, I married my high school sweetheart, Elaine Sipsky.  Elaine, my wife, has always been there for me to do what is best not only for our family but also what is best for me.

I do not like to look backward in my life but if there is one thing that I should have done earlier in my life , I think it should have been to become involved in photography years ago.

I have always believed that you learn more by teaching others what you know. I have held photography classes for young kids through local YMCA programs, Boy and Girl Scouts and have assisted in presenting at our local photography club (Berks Photographic Society). I remain an open book and am always willing to share what I know. After all, I learned what I know from others. In true continuing education,  I read many books, studied with and under the direction of other pros, continue to question other business men and women and other photographers alike.  Over the past several years, I have attended weeklong sessions and seminars studying under some of the best in the world. I am always out looking to learn new ideas and acquiring techniques that I try to use in every session.

My vision is always to have fun at what I do, make others have fun when we are together and making it a memorable experience.